Christine Erlach: Narrative Organizations
Narrative Organizations
Buch
- Making Companies Future Proof by Working With Stories
- Originaltitel: Narrative Organisationen
- Springer Berlin Heidelberg, 07/2020
- Einband: Gebunden, HC runder Rücken kaschiert
- Sprache: Englisch
- ISBN-13: 9783662614204
- Bestellnummer: 9775662
- Umfang: 236 Seiten
- Nummer der Auflage: 20001
- Auflage: 1st ed. 2020
- Gewicht: 513 g
- Maße: 241 x 159 mm
- Stärke: 20 mm
- Erscheinungstermin: 28.7.2020
Klappentext
This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing directors, the C-suite, organizational developers, corporate communicators and advisers with a rich description of the methods and implementation.By the employment of these narrative methods, leadership styles, communication, knowledge and change management can be planned in such a way that on the one hand the identity-core of the enterprise remains always apparent and on the other, the organization can develop in an agile fashion into the future.