Blue Ocean Shift

W Chan Kim, Renee Mauborgne

Buch

Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth

deliverable within 2-3 weeks (if available from supplier)

Current price: EUR 26.43

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Publisher:: Grand Central Publishing, 09/2017
Binding:: Gebunden, ,
Language:: Englisch
ISBN-13:: 9780316314046
Item number:: 6082282
Volume:: 336 Pages
Weight:: 543 g
Format:: 236 x 156 mm
Thickness:: 35 mm
Release date:: 26.9.2017
Note: Caution: Product is not in German language

Blurb

Based on a decade of study and analysis, BLUE OCEAN SHIFT is the step-by-step guide to move beyond competition to create and capture new markets, moving from cutthroat 'red oceans' to wide open 'blue oceans,' an essential follow-up to the classic global bestseller Blue Ocean Strategy.