Tiffani Bova: Growth IQ, Kartoniert / Broschiert

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'A worthy successor to Michael Porter, Bova's book is that rare gift: it opens doors for new ideas and new actions. No glib answers here, simply hard-won wisdom that will provoke big changes for organizations large and small'
Seth Godin, author of Linchpin

Do you know the best way to drive your company's growth? If not, it's time to boost your Growth IQ.

Trying to find the one right move that will improve your business's performance can feel overwhelming. But, as you'll discover in Growth IQ, there are ten simple paths to growth. Relatable and accessible, Growth IQ marks a new paradigm in strategic business thinking by showing you how to grow smartly by picking the right combination and sequence of these paths for your current context.

Tiffani Bova, the growth and innovation evangelist at Salesforce, travels around the world helping companies solve their most vexing problem: how to keep growing in the face of stiff competition and a fast-changing business environment.

Now, she draws on her decades of experience and more than thirty fascinating, in-depth business stories to demonstrate the opportunities - and pitfalls - of each of the ten growth paths, how they work together and how they apply to business today.

'You've got a choice: tread the old paths or follow Bova into the future'
Daniel H. Pink, author of When and Drive