Mathieu Montmessin: Airline Distribution Explained, Kartoniert / Broschiert

Klappentext

• Where it is going: ONE Order, the retailing stack, AI agents as a distribution channel, and the shopping-cost problem they bring. Every chapter uses realistic composite scenarios, honest industry numbers and the author's own opinions, explained openly so you can disagree with him. Includes a 30-point Distribution Strategy Audit with a score card to run on your own airline, and a Tips for Newcomers section for anyone in their first year in the business. No prior knowledge needed. No acronym left unexplained. Part of the Travel Industry Explained series. Travel Payments Explained, also in the series, covers how every booking in this book is actually paid. Airline Systems Explained, forthcoming, will cover what airlines run on and what it really costs. Further volumes are in preparation.