Marketing And Management – alle Bücher, Seite 10

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Anemari Fiser
Leveling Up as a Tech Lead

The tech lead role is one of the most pivotal--and puzzling--in the tech world. Are you a coder at heart? A project manager in disguise? A mentor, strategist, or problem-solver-in-chief? The truth is, you…

lieferbar ab 31.12.2025.

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Jean-Pierre Danthine, John B Donaldson, Samuel Danthine
Intermediate Financial Theory

Intermediate Financial Theory, Fourth Edition provides an updated and thorough explanation of basic financial concepts, in a manner accessible both to those new to the subject and to those without a deep …

lieferbar ab 4.12.2025.

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Theresia Mennekes
Digital Transformation in Retail

Handel und Internationales Marketing Retailing and International Marketing

Retail is undergoing profound change, driven by digitalization, shifting consumer behavior, and recurring crises. Small and medium-sized retailers face the challenge of using limited resources to leverage…

lieferbar ab 5.12.2025.

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Steven Ekstract, Stu Seltzer
Brand Licensing for Dummies

Drive revenue growth through brand licensingLicensing is a game-changing strategy for manufacturers (licensees) to partner with brand owners (licensors), unlocking new opportunities and revenue from trust…

lieferbar innerhalb 1-2 Wochen

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Robb Wilson, Josh Tyson
Age of Invisible Machines

Praise for Age of Invisible Machines"If you're responsible for delivering practical agentic AI solutions, Age of Invisible Machines is an essential read." - Tim Wood, Head of Design & User E…

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Jens Kawelke, Thomas Niebisch
AI-Driven Transformation - Practical Frameworks for Real-World Impact

Future of Business and Finance

This guidebook offers a pragmatic roadmap that helps teams scale agentic AI across the enterprise, including digital product development. Part 1 follows a structured seven-day arc to guide professionals t…

lieferbar ab 20.1.2026.

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Mark C Layton, Steven J Ostermiller, Dean J Kynaston
Agile Project Management For Dummies

Boost your projects' efficiency and effectivenessLooking for a resource that helps you complete projects faster, better, and cheaper? Look no further than Agile Project Management For Dummies, your handy …

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Wayne Simmons, Tom DeWitt
The Customer Excellence Enterprise

Praise for THE Customer Excellence ENTERPRISE"More than a book; it's a compass for organizations navigating today's interconnected marketplace with authenticity and purpose. A practical guide for lea…

lieferbar innerhalb 1-2 Wochen

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Lennart Schneider
Subscribe Now!

Haufe Fachbuch

Abomodelle gelten als eine der gefragtesten und zukunftssichersten Geschäftsstrategien. Doch wie kann die Umsetzung oder Optimierung eines Abosystems realisiert werden, das sowohl Kund:innen begeistert al…

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Amanda Cosco
Electric Runway

Expert cultural, social, and global perspective on the future of the $3 trillion fashion industryWritten by Amanda Cosco, a fashion insider with experience reporting from the front lines of every stage of…

lieferbar innerhalb 1-2 Wochen

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Holger Timinger
Modern Project Management

In this translation of the updated and expanded new edition of "Modern Project Management", Holger Timinger explains the classic, agile and hybrid approaches to project management. This book is …

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Sharon O'Dea, Jonathan Phillips
Digital Communications at Work

Implement a digital communications strategy that boosts engagement, retention and productivity in a hybrid workplace.Digital Communications at Work is the practical guide for internal communications manag…

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Rachel Miller
Successful Change Communication

Internal communication professionals and HR professionals need to know how to plan, devise and deliver successful change communication. However, many practitioners struggle to know how to communicate chan…

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Jeff Sutherland
Scrum

SCRUM is the revolutionary approach to project management and team building that has helped to transform everything from software companies to the US military to healthcare in major American hospitals. In…

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Marily Nika
Building AI-Powered Products

Drawing from her experience at Google and Meta, Dr. Marily Nika delivers the definitive guide for product managers building AI and GenAI powered products. Packed with smart strategies, actionable tools, a…

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Betriebswirtschaftslehre für Ingenieure

Dieses Grundlagenwerk bietet in kurz gefasster und übersichtlicher Form und mit vielfältigen Schnittstellen zum Ingenieurwesen einen geschlossenen Überblick über das Gesamtspektrum der Betriebswirtschafts…

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Cole Nussbaumer Knaflic
Storytelling with Data

International bestseller with over half a million copies sold!Celebrate a decade of data storytelling with this special 10th anniversary edition of Storytelling with Data. Featuring refreshed visuals, exp…

lieferbar ab 11.11.2025.

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Bernhard Mendes Bürgi. Exhibitions 1982-2016

The publication concentrates on Bernhard Mendes Bürgi's more than thirty years of curatorial work. The focus is on a typographically generously designed list of all 110 exhibitions that Bürgi has been res…

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Danae Hartmann-Netzer
Arbeitszeugnisse und Beurteilungen von Mitarbeitenden

Personalangelegenheiten umfassen neben der Einstellung und der Vertragsbeendigung als weitere Aspekte auch die Beurteilung von Mitarbeitenden und Zeugniserstellung. In diesem Kontext sind diverse rechtlic…

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Sujeevan Vijayakumaran
DevOps

Optimize your software development lifecycle with DevOps! In this project-driven, practical guide, DevOps expert Sujeevan Vijayakumaran will teach you all you need to know about this methodology. Walk thr…

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