Technology-driven Marketing – alle Bücher

Ediz Edip Akçay
Marketing Technology

Marketing Technology is the ideal textbook for understanding technology-driven marketing strategy in a digital-first world. This textbook provides upper-level undergraduate and postgraduate students with …

lieferbar innerhalb 2-3 Wochen

Buch

Ediz Edip Akçay
Marketing Technology

Marketing Technology is the ideal textbook for understanding technology-driven marketing strategy in a digital-first world. This textbook provides upper-level undergraduate and postgraduate students with …

lieferbar innerhalb 2-3 Wochen

Buch

Greg Kihlstrom
Marketing Technology Platforms

No detailed description available for "Marketing Technology Platforms".

lieferbar innerhalb 2-3 Wochen

Buch

Technology-Driven Transformation

Lecture Notes in Information Systems and Organisation - Band 79

Technology is a transformative force that redefines how organizations operate and shapes the modern workplace. This book examines the wide-ranging impacts of digital transformation, emerging technologies,…

lieferbar innerhalb 2-3 Wochen

Buch

Social Impact of Technology-driven Innovations for a Sustainable World

Springer Proceedings in Business and Economics

This book presents a collection of various topics that reflect the evolving landscape of economics, leadership, technology, and social systems in an interconnected world. It offers a multidisciplinary per…

lieferbar ab 21.9.2026.

Buch

Tim P. McMahon
Martech Management

Martech Management: Aligning Marketing Technology with Business Strategy offers a clear and practical guide to navigating the complex world of Marketing Technology (Martech). This book empowers marketers …

lieferbar ab 10.9.2026.

Buch

Tim P. McMahon
Martech Management

Martech Management: Aligning Marketing Technology with Business Strategy offers a clear and practical guide to navigating the complex world of Marketing Technology (Martech). This book empowers marketers …

lieferbar ab 10.9.2026.

Buch

Pawan Kumar, Sumesh Singh Dadwal, Sanjay Modi, Arsalan Mujahid Ghouri
The Dark Side of Marketing

This book offers a profound exploration into how technology-enabled marketing strategies often undermine personal freedom, undertake unethical, non-permissible marketing and manipulate consumer behaviour.…

lieferbar innerhalb 2-3 Wochen

Buch

Giridhari Lal Pandit
Turning Technology-Driven Knowledge Inquiry Around: Prospects for Building a Better, Healthier, and Wiser World

This book proposes ecology of wisdom as a new field of study and interdisciplinary research, with Institutional Wisdom-in-Design at its core. It examines how Institutional Wisdom-in-Design can be identifi…

lieferbar ab 17.8.2026.

Buch

Bernd W. Wirtz
Multichannel Marketing

Springer Texts in Business and Economics

Increasing customer demands and innovations in digital sales require targeted management and flexible organisation of multiple sales channels. Multi-channel marketing can be used to achieve outstanding co…

lieferbar innerhalb 2-3 Wochen

Buch

Gerd Schwandner
Produktmanagement - Innovation - Digitalisierung

De Gruyter Studium

Produktmanagement ist ein Managementkonzept, das markt- und innovationsorientiert entlang des Produktlebenszyklus den wirtschaftlichen Erfolgt eines Produkts oder einer Dienstleistung sicherstellen soll. …

sofort lieferbar

Buch

Visha Kudhail
Authentic Marketing

Develop a marketing strategy that blends data-driven principles with authentic human insight to deliver stronger, more meaningful results. Authentic Marketing is a practical guide for mid-career marketers…

lieferbar in mind. 4 Wochen

Buch

Erich Pelikan, Thorsten Jowanowitsch, Philipp-Akira Bürger
Lean Management in der Logistik

Dieses Handbuch behandelt die Übertragung bewährter Lean-Methoden auf die Prozesse der Logistik. Es bietet fundierte Antworten und zeigt, wie durch ihren gezielten Einsatz stabile und effiziente Logistikp…

sofort lieferbar

Buch

Vladimir Petrov, Robert Adunka,
Geschicktes Denken

Dieses Buch zeigt, wie man die Fähigkeit zum geschickten, erfinderischen Denken erwerben kann. Es enthält viele Beispiele und gelöste Probleme sowie Aufgaben für die selbstständige Arbeit. Eine Analyse de…

lieferbar innerhalb von 1-3 Tagen

Buch

Phillip A. Laplante
What Every Engineer, Scientist, and Technologist Should Know About Finance

This book bridges the gap between engineering expertise and financial acumen, equipping technical professionals with essential knowledge of corporate finance. This comprehensive guide transforms complex f…

lieferbar ab 20.8.2026.

Buch

Phillip A. Laplante
What Every Engineer, Scientist, and Technologist Should Know About Finance

This book bridges the gap between engineering expertise and financial acumen, equipping technical professionals with essential knowledge of corporate finance. This comprehensive guide transforms complex f…

lieferbar ab 20.8.2026.

Buch

Joern Schlimm
Customer Engagement Strategy

Deliver lasting customer value through data-led, technology-enhanced engagement strategies. Customer Engagement Strategy by Joern Schlimm is a strategic guide for senior decision-makers who want to move b…

lieferbar ab 29.9.2026.

Buch

Alex Schultz
Click Here

The ultimate guide to digital marketing and advertising from one of the most influential digital marketers in the world, Alex Schultz, Chief Marketing Officer of Meta."Alex is one of a small handful …

lieferbar innerhalb 1-2 Wochen

Buch

Charles Kostelnick
Visual Vestiges

Visual Vestiges explains how information design evolved over the centuries to make practical information clear, credible, and emotionally engaging .In Visual Vestiges Charles Kostelnick analyzes the role …

lieferbar ab 2.9.2026.

Buch

Juan Pablo Buriticá, James Turnbull
Engineering Leadership: The Hard Parts

Whether they're building a startup or scaling an established org, engineering leaders know the real job is keeping chaos under control. In a world of shifting priorities, scarce resources, and rapid chang…

sofort lieferbar

Buch

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