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Brighton Nyagadza

Corporate Storytelling for Branding

Corporate storytelling for branding is an important tool for improving communication and developing a professional culture. This edited volume provides a comprehensive treatment of the nature of corporate…

lieferbar ab 14.4.2026.

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EUR 170,69* Aktueller Preis: EUR 170,69

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Sustainable Green Marketing Strategies for a Circular Economy

Developing countries are known to be ambivalent to making a transition to green economies due to a fear of investment costs related to clean technologies and the possibility of job losses. This book is fo…

lieferbar innerhalb 2-3 Wochen

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EUR 193,45* Aktueller Preis: EUR 193,45

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Artificial Intelligence and Digital Entrepreneurship in Africa

Although many African governments, public institutions, NGOs, investment institutions and entrepreneurial firms have begun to deepen their discourses on the economic, social, technological, legal and inst…

lieferbar ab 12.4.2026.

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EUR 193,45* Aktueller Preis: EUR 193,45

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Marketing in the Metaverse

This book offers a comprehensive exploration of marketing in the metaverse, a rapidly evolving digital frontier reshaping human interaction and economic systems. It provides an evidence-based analysis of …

lieferbar ab 20.1.2026.

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EUR 204,83* Aktueller Preis: EUR 204,83

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Agritourism Marketing in Africa

This edited volume takes a multi-faceted approach, giving readers insights into the role of digital and social media marketing in the agritourism industry in Africa. Each chapter provides theoretical and …

lieferbar innerhalb 2-3 Wochen

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EUR 193,45* Aktueller Preis: EUR 193,45

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