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"In Tell It Like It Is, bestselling author, writing coach, and teacher Roy Peter Clark offers a succinct and practical guide to writing with clarity, honesty, and conviction. By analyzing stellar writing samples from a wonderfully diverse collection of public writers, Clark highlights and explains the tools journalists, scientists, economists, fact-checkers, even storytellers and poets use to engage, inform, and hook readers, and how best to deploy them in a variety of contexts. In doing so, he provides answers to some of the most pressing questions facing writers today"--