Kogan Page – alle Bücher, Seite 2

Colin Barrow
The 30 Day MBA

Gain all the skills you'd get from studying for an MBA in a classroom-free way and accelerate your business career in only 30 days.This internationally bestselling book distils the full insights of MBA kn…

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Kshitij Bhoumik
Artificial Intelligence in Marketing

This essential textbook will equip students to understand core marketing principles through the lens of real-world AI applications.***Artificial Intelligence in Marketing***by Kshitij Bhoumik is ideal for…

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Matt Bourn, James Best
Trusted Advertising

Strengthen your advertising strategy by learning how to develop, protect and apply brand trust in an evolving media landscape.Trusted Advertising is a practical guide for mid-career marketers, agency prof…

lieferbar innerhalb 2-3 Wochen

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Matt Bourn, James Best
Trusted Advertising

Strengthen your advertising strategy by learning how to develop, protect and apply brand trust in an evolving media landscape.Trusted Advertising is a practical guide for mid-career marketers, agency prof…

lieferbar innerhalb 2-3 Wochen

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Devin Bramhall
B2B Content Marketing Strategy

As B2B buyer behavior, platform and algorithm changes continue at a faster pace, two things remain the same. First, people still want to buy from people, so the importance of humanizing B2B brands is cruc…

lieferbar innerhalb 2-3 Wochen

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Devin Bramhall
B2B Content Marketing Strategy

As B2B buyer behavior, platform and algorithm changes continue at a faster pace, two things remain the same. First, people still want to buy from people, so the importance of humanizing B2B brands is cruc…

lieferbar innerhalb 2-3 Wochen

Buch

Amy Brann
Make Your Brain Work

Productivity, efficiency and effectiveness are all under your control. But in today's fast-paced, high-demand workplace it can be overwhelming as you try to juggle a growing list of responsibilities, main…

lieferbar innerhalb 2-3 Wochen

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Amy Brann
Make Your Brain Work

Productivity, efficiency and effectiveness are all under your control. But in today's fast-paced, high-demand workplace it can be overwhelming as you try to juggle a growing list of responsibilities, main…

sofort lieferbar

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Emma Bridger, Lee Smith
People-First Internal Communication

How can you reinvent internal communication to truly connect people and drive performance in the age of AI?People-First Internal Communication is a practical guide for internal communication managers, HR …

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Emma Bridger, Lee Smith
People-First Internal Communication

How can you reinvent internal communication to truly connect people and drive performance in the age of AI?People-First Internal Communication is a practical guide for internal communication managers, HR …

lieferbar innerhalb 2-3 Wochen

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Claire Brumby,
Forget Normal - I Want Magic

The leadership landscape is changing. Or more importantly, the leadership landscape has changed for good.Traditional, hierarchical and rigid methods no longer resonate in a world which prioritizes empathy…

lieferbar ab 3.4.2026.

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Claire Brumby
Forget Normal - I Want Magic

The leadership landscape is changing. Or more importantly, the leadership landscape has changed for good.Traditional, hierarchical and rigid methods no longer resonate in a world which prioritizes empathy…

lieferbar ab 28.4.2026.

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Benjamin Bryant
Ultra-Luxury Travel

Capture ROI from the shift toward wellness-focused ultra-luxury travel.Ultra-Luxury Travel is a strategic blueprint for executives, investors and senior decision-makers who want to align with a new era of…

lieferbar ab 26.5.2026.

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Shakil Butt
Equity, Diversity and Inclusion Explained

Equity, diversity and inclusion are essential to creating a workplace where everyone can thrive, and as an HR professional, you have the power to make that happen.Equity, Diversity and Inclusion Explained…

lieferbar innerhalb 1-2 Wochen

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Tim Castle
Magnetic Influence

As AI transforms business faster than ever, mid and senior-level negotiators must blend cutting-edge technology with emotional intelligence to lead complex conversations and close deals that last.Tim Cast…

lieferbar ab 30.6.2026.

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Tim Castle
Magnetic Influence

As AI transforms business faster than ever, mid and senior-level negotiators must blend cutting-edge technology with emotional intelligence to lead complex conversations and close deals that last.Tim Cast…

lieferbar ab 30.6.2026.

Buch

Donald Clark
AI and Productivity

Is AI in your organization driving real productivity or creating costly distractions?AI and Productivity by Donald Clark is a strategic guide for senior leaders and people executives who want to harness a…

lieferbar innerhalb 2-3 Wochen

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Donald Clark
AI and Productivity

Is AI in your organization driving real productivity or creating costly distractions?AI and Productivity by Donald Clark is a strategic guide for senior leaders and people executives who want to harness a…

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Tom Clark
Technology Strategy

How can you turn technology from a support function into a strategic enabler of business success?Technology Strategy by Tom Clark is a practical guide for CIOs, CTOs, IT directors and senior technology le…

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Tom Clark
Technology Strategy

How can you turn technology from a support function into a strategic enabler of business success?Technology Strategy by Tom Clark is a practical guide for CIOs, CTOs, IT directors and senior technology le…

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