Kogan Page – alle Bücher, Seite 2

Gemma Dale
Employee Engagement and Wellbeing Explained

Employee Engagement and Wellbeing Explained provides a practical, evidence-based discussion of employee relations, focusing on how to be an effective HR practitioner in this crucial HR area. The book expl…

lieferbar ab 30.9.2025.

Buch

Gemma Dale
Employee Relations Explained

This book will provide a practical, evidence-based discussion of employee relations, focusing on how to be an effective HR practitioner in this crucial HR area, written specifically for early career HR pr…

lieferbar ab 30.9.2025.

Buch

Ruth Dowson, Bernadette Albert, Dan Lomax
Event Planning and Management

Plan and deliver successful events with this practical textbook of essential theory and practice for students studying event planning and management.

Erscheint bald

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David Edwards
The Strategic Workforce Planning Handbook

Design and implement a strategic workforce plan to meet your business goals with this practical guide written for senior HR practitioners.

lieferbar ab 27.1.2026.

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Ben Eubanks
Artificial Intelligence for HR

Artificial intelligence is changing the world of work. How can HR professionals understand the variety of opportunities AI has created for the HR function and how best to implement these in their organiza…

lieferbar ab 30.9.2025.

Buch

Jonathan Ferrar, David Green
The Value of People Analytics

Understand how to use people analytics to drive business results and gain competitive advantage.

Erscheint bald

Buch

Fab Giovanetti
The Customer-Driven Marketing Handbook

Develop a practical and flexible marketing plan that puts your customer at the forefront and builds real connections.

lieferbar ab 3.12.2025.

Buch

Fab Giovanetti
The Customer-Driven Marketing Handbook

Develop a practical and flexible marketing plan that puts your customer at the forefront and builds real connections.

lieferbar ab 30.12.2025.

Buch

Tobias Gutmann, Sebastian Greiss, Christian Hüttenhein
Venture Clienting

Venture Clienting provides a practical, step-by-step guide to how organizations can drive innovation and unlock value through venture clienting. Venture clienting enables companies to tap into new technol…

lieferbar innerhalb 2-3 Wochen

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Katie Hart
Neuromarketing

Develop an understanding of how the principles of neuromarketing can be applied to your everyday marketing for a competitive edge.

Erscheint bald

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Andy Headington
Digital Marketing for Travel Brands

Digital marketing within the travel industry can be complex and difficult for marketers to navigate. From ideation to campaign planning, through to execution and measurement, there are many stages for the…

lieferbar ab 27.1.2026.

Buch

Charlotte Henry
Streaming Wars

Streaming broadcasters have given consumers all the content they could ever want. But at what cost?In Streaming Wars, journalist Charlotte Henry explores the seismic shifts behind the rise of platforms li…

lieferbar ab 3.10.2025.

Buch

Prianka Jaidka
HR Essentials Explained

Gain essential HR skills to kickstart your career with this practical book to navigating all areas of the people profession.

lieferbar innerhalb von 1-3 Tagen

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Joanna Jensen
Making Business Child's Play

A behind-the-scenes look at how a simple idea born from a real need grew into a brand that transformed a category.From having a viable idea to taking on an established market with a scalable, purpose-led …

lieferbar innerhalb von 1-3 Tagen

Buch

Gillian Jones, Ro Gorell
50 Top Tools for Coaching

Equip yourself with these tried and tested tools and techniques to use at every stage of the coaching process to improve performance.

Erscheint bald

Buch

Kamilla Jones
International Fashion Marketing

Learn to create lasting impact for global fashion brands through branding, marketing and consumer engagement.

lieferbar ab 27.1.2026.

Buch

Jean-Noël Kapferer, Vincent Bastien
The Luxury Strategy

International best seller, The Luxury Strategy: Break the rules of marketing to build luxury brands, written by two of the world's leading voices on luxury, Jean-Noël Kapferer and Vincent Bastien, has now…

lieferbar innerhalb 1-2 Wochen

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Simon Kingsnorth
Marketing in Web 3.0

Uncover the opportunities web3 offers marketers whilst avoiding the potential pitfalls with this all-encompassing guide to the metaverse, AI and the future of digital marketing strategy written by industr…

lieferbar innerhalb 2-3 Wochen

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Hanne Knight, Lizette Vorster
Digital Marketing in Practice

Learn how to create effective digital marketing campaigns, analyse competitor behaviour and implement strategies in a responsible way with the 2nd edition of this textbook for undergraduate and postgradua…

lieferbar ab 27.1.2026.

Buch

Rebecca Lee
Talent Acquisition and Attraction Explained

Gain essential HR skills to kickstart your career with this practical book to navigating talent acquisition, onboarding and the candidate experience to support your organization's talent strategies.

lieferbar innerhalb von 1-3 Tagen

Buch

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