Business Strategy – alle Bücher, Seite 5

Jessica Lackner, Natalia Wiechowski
Machs richtig oder lass es bleiben!

Sichtbar, selbstbewusst, erfolgreich: Social Media als Chance nutzenIm Social-Media-Zeitalter hegen viele den Wunsch, ihr Wissen online zu teilen, andere zu inspirieren und im Idealfall davon auch noch fi…

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Xue Pei
Strategic Design for the Third Sector

This book discovers and demonstrates the strategic values of design within the context of the third sector, a domain characterized by inherent complexity and the objective of effecting positive transforma…

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Intellectual Capital in a Global Business Landscape

Introduction.- 2. Assessing Digital Readiness of Intellectual Capital: A Global Study of Human, Structural and Relational Dimensions.- 3. An Intellectual Capital Resource Taxonomy and Measurement System f…

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Bryan Frederick, Alexandra T Evans, Mark Hvizda
The Consequences of the Russia-Ukraine War

This volume presents findings from a series of RAND reports examining the Russia-Ukraine War s geopolitical and military consequences and identifies cross-cutting implications for U.S. policymakers.

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Bernard J. Jaworski, David E. Sprott
The Soul of Strategy

A powerful and original new take on business strategy-with the customer at the center of it-designed to generate enduring competitive advantageWhen setting strategy, organizations typically spend too much…

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Evan Campbell
Adapt to Win

An incisive and original guide to executing business strategy in the real-worldIn Adapt to Win: A Framework to Overcome Strategy Decay Using OKRS and Lean Portfolio Management, experienced technology and …

lieferbar ab 5.5.2026.

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Richard Rumelt
Good Strategy / Bad Strategy

When Richard Rumelt's Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz spea…

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Mohammad F Anwar, Frank E Danna, Jeffrey F Ma, Christopher J Pitre
Love as a Change Strategy

A Bold, Human-Centered Guide to Leading Change That Actually WorksWhat if your biggest barrier to change isn't strategy, but humanity?In Love as a Change Strategy, the team behind the Wall Street Journal …

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Timothy Tiryaki
Leading with Strategy

A powerful collection of over 50 adaptable strategy frameworks to solve today's most complex business challengesIn Leading With Strategy: Using Your North Star to Guide Decision-Making, veteran executive …

lieferbar ab 3.3.2026.

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Shoshana Rosenberg
Practical AI Governance

Organizations of all sizes are increasing their investment in AI products, tools and developments. However, these transformative technologies come with significant risks and challenges. This actionable gu…

lieferbar ab 26.5.2026.

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Martin Kunc
Strategic Analytics

Enables organizations and managers to make strategic choices based on robust analytics supported by AIThe new edition of Strategic Analyticsintroduces AI as the natural transition from management science …

lieferbar ab 23.3.2026.

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Shoshana Rosenberg
Practical AI Governance

Organizations of all sizes are increasing their investment in AI products, tools and developments. However, these transformative technologies come with significant risks and challenges. This actionable gu…

lieferbar ab 26.5.2026.

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Bastian Bergman
Press Play

An eye-opening look at the rapidly rising growth of gaming and the companies--including Peloton, Burberry, the New York Times, BMW, and Chipotle--that are using games to win over customers.Today's consume…

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Seth Godin
This Is Strategy

A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller. From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing…

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Kamila Miller
Data-Driven Marketing Strategy

The comprehensive undergraduate guide to designing creative, data-driven marketing strategies.Data-Driven Marketing Strategy gives upper-level undergraduate students a comprehensive framework for turning …

lieferbar ab 24.2.2026.

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Joern Schlimm
Customer Engagement Strategy

Deliver lasting customer value through data-led, technology-enhanced engagement strategies. Customer Engagement Strategy by Joern Schlimm is a strategic guide for CMOs, marketing directors and senior lead…

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Joern Schlimm
Customer Engagement Strategy

Deliver lasting customer value through data-led, technology-enhanced engagement strategies. Customer Engagement Strategy by Joern Schlimm is a strategic guide for CMOs, marketing directors and senior lead…

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Jen Fisher
Hope Is the Strategy

"Too many workplaces are filled with fear, sadness, and exhaustion. Jen Fisher is here to change that-her book is full of actionable ideas for fighting burnout, restoring energy, and building hope.&q…

lieferbar ab 27.1.2026.

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Will Larson
Crafting Engineering Strategy

Many engineers assume their organization doesn't have an engineering strategy--when in fact, they often do. It just may not be working. In Crafting Engineering Strategy , Will Larson (author of An Elegant…

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Avinash K. Dixit, Susan Skeath, David McAdams
Games of Strategy

From the minds of renowned economists Avinash Dixit, Susan Skeath, and David McAdams comes the Sixth Edition of the most approachable game theory text, rooted in rigorous research and engaging examples. A…

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