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Jimmyn Parc
The Identity and Emergence of K-pop

By analyzing the various factors contributing to K-pop's unprecedented global rise, this book delves into key elements such as cultural hybridity, digital connectivity, and the role of fan engagement, whi…

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Aktueller Preis: EUR 144,10

David J. Teece
Dynamic Capabilities and Related Paradigms

This Element presents the dynamic capabilities framework and compares it to a dozen other paradigms of strategic management and innovation. It demonstrates that these approaches to strategic management ca…

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Aktueller Preis: EUR 85,87

Roberto Moro-Visconti
Patent Valuation

In today's knowledge-driven economy, patents are more than legal protections---they are strategic assets shaping innovation, investment, and competition. This book provides a comprehensive framework for p…

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Aktueller Preis: EUR 170,69

Elisa Farri, Gabriele Rosani
HBR Guide to Generative AI for Managers

Leverage gen AI to save time, innovate faster, and lead effectively.You're probably aware that generative AI can output quality text and create stunning images in seconds. But smart managers are now using…

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Aktueller Preis: EUR 40,88

Elisa Farri, Gabriele Rosani
HBR Guide to Generative AI for Managers

Leverage gen AI to save time, innovate faster, and lead effectively.You're probably aware that generative AI can output quality text and create stunning images in seconds. But smart managers are now using…

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Aktueller Preis: EUR 16,76
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