Social Marketing – Bücher, CDs, LPs und mehr, Seite 3

Katja Ahrens, Lena Feldsien,
TikTok-Marketing - Auf den Punkt

Kreativstrategien für erfolgreiches TikTok-MarketingWas TikTok von anderen Plattformen unterscheidet und was User erwartenBehind the Scenes (BTS), Challenges, How-tos & Co: Content-Formate, die funkti…

sofort lieferbar

Buch

Hans Neubert
Der Social Media Faktor

Social Media ist vom Werbekanal zum wirtschaftlichen Betriebssystem geworden. Es treibt Nachfrage, baut Markenpräferenz und liefert als einziges Medium Echtzeit-Feedback. Kurz: Social Media ist nicht läng…

sofort lieferbar

Buch

Florian Gadsby
By My Hands

A young ceramicist's journey from apprentice potter to celebrated craftsmanFlorian Gadsby has devoted his life to pottery, refining his technique towards the point of perfection - and as his skill has gro…

sofort lieferbar

Buch

Felix Funnel
Social Selling 4.0

"Social Selling 4.0" ist ein praxisnaher Leitfaden für moderne Kundengewinnung über LinkedIn, KI-gestützte Recherche und klare Vertriebsroutinen. Das Buch zeigt, wie Verkäufer, Vertriebsleiter, …

lieferbar innerhalb 2-3 Wochen

Buch

Alex Schultz
Click Here

The ultimate guide to digital marketing and advertising - from one of the most influential digital marketers in the world, Alex Schultz, CMO of Meta.Growth is good. But how do you achieve growth for your …

lieferbar ab 22.9.2026.

Buch

Carey K Morewedge
Possessions

How access is replacing ownership--and changing who we are."You'll own nothing. And you'll be happy. Whatever you want you'll rent." That was the World Economic Forum's number one prediction for…

lieferbar ab 19.1.2027.

Buch

Jeanette Carlsson Hauff, Jonas Nilsson
A Beginner's Guide to Experiments in Consumer Research

This concise, practical guide demystifies experimental methodology for students embarking on consumer research for the first time. The book follows the natural progression of conducting experimental resea…

lieferbar in mind. 4 Wochen

Buch

Jeanette Carlsson Hauff, Jonas Nilsson
A Beginner's Guide to Experiments in Consumer Research

This concise, practical guide demystifies experimental methodology for students embarking on consumer research for the first time. The book follows the natural progression of conducting experimental resea…

lieferbar in mind. 4 Wochen

Buch

Malcolm Gladwell
Revenge of the Tipping Point

Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns in this New York Times bestseller that reframes the lessons ofThe Tipping Point in a startling and reveal…

lieferbar innerhalb 1-2 Wochen

Buch

Marco Scalvini
Brand Activism

This book critically examines how brands determine the visibility of social issues through their advertising practices, informing the ways we are persuaded to feel, think, and act as consumers and citizen…

lieferbar in mind. 4 Wochen

Buch

Nadja Timea Scherrer
Amerika in unseren Köpfen

Tiefgreifend und oft unbemerkt beeinflussen US-amerikanische Narrative unsere Sprache und damit unsere Denkweise und unser Handeln.Von 'Mindset' über 'Purpose' bis 'Hustle': Diese Begriffe, die damit zusa…

sofort lieferbar

Buch

Lydia Persaud

Let Me Show You

Lydia Persaud ist eine in Toronto geborene und aufgewachsene Soul-Künstlerin. Als Alumna des Humber-Jazz-Programms, Mitglied von OPears & Dwayne Gretzky und als Back-Up für Lee Fields & the Expressions un…

lieferbar innerhalb 1-2 Wochen

CD

Public Relations in the Global South

This book critically examines how public relations theory and practice are being redefined within the sociopolitical, cultural, and technological realities of the Global South. Grounded in Southern Africa…

lieferbar ab 14.8.2026.

Buch

Heike Steinmetz, Alexander Scheel
Quick Guide Die Marke Ich im Social Web

Dieses Buch zeigt, wie Sie Social Media gezielt für Ihre berufliche Entwicklung nutzen und eine starke, überzeugende Personal Brand aufbauen. Denn soziale Netzwerke wie LinkedIn, Instagram und Co sind heu…

lieferbar innerhalb 2-3 Wochen

Buch

Digital Advertising Evolution

This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising- in practice, communication, and commercial process…

lieferbar in mind. 4 Wochen

Buch

Bridget Read
Little Bosses Everywhere

A "gripping" (The Washington Post ) work of history and reportage that unveils the stranger-than-fiction world of multilevel marketing: a massive money-making scam and radical political conspira…

lieferbar ab 20.10.2026.

Buch

Elizabeth Bridgen, Ileana Zeler
Race, Diversity, and Social Mobility in the Public Relations Industry

This book explores the recent academic and practicebased research and thinking on race, diversity, and social mobility within the public relations industry, arguing for the necessity of more transformativ…

lieferbar in mind. 4 Wochen

Buch

Katie Hart
Neuromarketing

Develop a marketing strategy that applies neuroscience principles to improve engagement, optimize campaigns and elevate your professional impact. Neuromarketing is a practical guide for mid-career markete…

lieferbar in mind. 4 Wochen

Buch

Oliver Sweet
The Rules That Make Us

A business anthropologist reveals how cultural intelligence is the essential tool for understanding human behavior. "Filled with illuminating case studies, this is a stimulating examination of the hi…

lieferbar innerhalb 1-2 Wochen

Buch

Oliver Sweet
The Rules That Make Us

'A clear, compassionate, and much-needed book for our time' - Christian Madsbjerg, author of Look and SensemakingOliver Sweet is one of the world's leading business anthropologists. He works with brands l…

sofort lieferbar

Buch

Trefferliste "Social Marketing" - alle Bücher, CDs, LPs und mehr