Media Economics – alle Bücher, Seite 2

Jonathan Miller
Shock of the News

Gibson Square

Razor-sharp and witty, former tech guru of Rupert Murdoch, Jonathan Miller, pulls back the curtain on how the media baron narrowly won and then lost the media crown in a personal rollercoaster portrait of…

lieferbar in mind. 4 Wochen

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John Malone
Born to Be Wired

If you've ever streamed a show on HBO Max, seen a Formula One race, hummed a tune on SiriusXM, bought concert tickets via Ticketmaster, or watched an Atlanta Braves game, you've crossed paths with John Ma…

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AI for Public Relations

Artificial Intelligence is rapidly transforming every single industry, and public relations is no exception. This book provides agencies and practitioners with the guidance they need to embrace the change…

lieferbar ab 26.5.2026.

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AI for Public Relations

Artificial Intelligence is rapidly transforming every single industry, and public relations is no exception. This book provides agencies and practitioners with the guidance they need to embrace the change…

lieferbar ab 26.5.2026.

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Jr
Reinventing Journalism Practice, Education and Training

Journalistic objectivity has always been a significant principle at the forefront of the industry, especially now, in times of citizen and participatory reporting. Even in historical times of breaking eve…

Erscheint bald

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Natalie Nudell
In American Fashion

The first academic study on the Fashion Calendar (1941-2014) and its contribution to American fashion.

lieferbar ab 19.3.2026.

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Sue Collier
The Book Publisher's Handbook

Demystify the publishing industry and learn everything you need to know, from business factors like inventory and cashflow to the minute details of book editing, design, and production, to become a succes…

lieferbar ab 31.3.2026.

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Emily Hund
The Influencer Industry

A critical history of the social media influencer's rise to global prominenceBefore there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and a…

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The Los Angeles Times
Breaking Into New Hollywood

The definitive guide to the entertainment industry that explores and demystifies dozens of careers from acting to post-production, for the millions seeking to pursue their Hollywood dreams on the big and …

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Immanuel Kim
Rebranding North Korea

""Everything for the people, everything according to the people!" -Kim Jong Un Under Kim Jong Un, North Korea has undertaken significant efforts to elevate the standard of living for its ci…

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Alex Edmans
May Contain Lies

Adam Grant's "8 New Idea Books to Start Spring" Next Big Idea Club's Must-Read Books for May 2024 "A wonderful litany of the myriad ways in which we can be deceived, and deceive ourselves.&…

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Sönke Iwersen, Michael Verfürden
The Tesla Files

>A riveting tale of journalistic enterprise, ethics, and the courage to follow the evidence where it leadsThe 1st major work about Elon Musk and Tesla since Musk inserted himself directly into presiden…

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The Los Angeles Times
Breaking Into New Hollywood

For the millions seeking to pursue their Hollywood dreams, this is the definitive guide to breaking into the entertainment industry that explores and demystifies dozens of careers from acting to post-prod…

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Annika A Culver
Democratizing Luxury

Democratizing Luxury explores the interplay between advertising and consumption in modern Japan by investigating how Japanese companies at key historical moments assigned value, or "luxury," to …

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Sophie Bishop
Influencer Creep

"Both a page-turner and a thorough academic study. Drawing on ethnographic research and interviews with influencers and artists, Sophie Bishop astutely and creatively combines theoretical reflection …

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Nathalie Salibian-Waltz
Social Media Recht für Dummies

Sicher unterwegs auf Insta & Co. - Schutz vor AbmahnungenSocial Media lebt von Bildern, Videos, Musik, Empfehlungen, Likes und Posts. Doch dabei gibt es rechtlich einiges zu beachten: das Urheberrecht…

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Hollywood Unions

Who makes films and television shows? How do those people make a living in Hollywood? Hollywood Unions tells the stories of the unions and guilds that have organized and negotiate on behalf of motion pict…

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Hollywood Unions

Who makes films and television shows? How do those people make a living in Hollywood? Hollywood Unions tells the stories of the unions and guilds that have organized and negotiate on behalf of motion pict…

lieferbar innerhalb 2-3 Wochen

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WhatsApp in the World

A global analysis of the vastly popular instant messaging service Known by the popular nickname "ZapZap" in Brazil and synonymous with the Internet across Africa and South Asia, WhatsApp has eme…

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Joan Donovan, Emily Dreyfuss, Brian Friedberg
Meme Wars

A groundbreaking investigation into the digital underworld, where far-right operatives wage wars against mainstream America, from a masterful trio of experts in media and tech.Memes have long been dismiss…

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