Thema Marketing und Vertrieb – alle Bücher, Seite 2

Jeremy Brown
Odd Ones in

We live in uncertain, volatile times. Now, more than ever, we need brave breakthrough thinking to deliver different outcomes, better business and (really) change the world. Jeremy Brown has built a succes…

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Philipp Brüggemann
Decomposing Market Shares - Methodological Foundations and Empirical Application

This book presents both the methodological foundations and empirical applications of a decomposition approach developed by the author, which enables the comparative analysis of dependent variables within …

lieferbar ab 2.2.2026.

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Nicole Brühl
Exploring the Concept of Resonance in Scientific Research and as a Tool to Improve Efficiency in Corporate Communication

Exploring the Concept of Resonance.- Interpretive Literature Analysis.- Operationalization of Resonance .- Empirical Investigation of Resonance.- Conclusion.

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Manfred Bruhn, Lorenz Pöllmann
Arts and Cultural Sponsorship

Arts and Cultural Sponsorship connects the cultural engagement of companies with strategic corporate and marketing communication. It is based on external cooperation with cultural institutions and interna…

lieferbar ab 24.1.2026.

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Manfred Bruhn
Nachhaltigkeit als Erfolgsfaktor für Dienstleister

Nachhaltigkeit ist nicht nur Pflicht, sondern Chance für alle Dienstleistungsunternehmen, die sich zukunftsfähig aufstellen wollen. Dieses Buch bietet einen systematischen und praxisnahen Zugang zur nachh…

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Neal C Bryant
The Business Development Playbook

Master The Secrets of Business Development and Transform Your CareerWelcome to your ultimate guide to thriving in the dynamic, high-stakes world of Business Development (BD), Whether you're a seasoned pro…

lieferbar innerhalb 2-3 Wochen

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Michael Bürker
Management der Nachhaltigkeitskommunikation

Ausgangslage: Hintergründe, Haltungen in der Bevölkerung und Status quo in Unternehmen.- Nachhaltige Entwicklung und Nachhaltigkeitskommunikation: CSR, Stakeholder-Management, Ziele, Instrumente und Herau…

lieferbar innerhalb 2-3 Wochen

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Saabira Chaudhuri
Consumed

'This book will change the way you see the world and could change the world itself', CHRIS VAN TULLEKEN, BESTSELLING AUTHOR OF ULTRA-PROCESSED PEOPLE 'Chaudhuri does a mighty job of showing how plastic ca…

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Saabira Chaudhuri
Consumed: LONGLISTED FOR THE FT BUSINESS BOOK OF THE YEAR

*FINANCIAL TIMES BEST BOOKS OF THE YEAR 2025* 'This book will change the way you see the world and could change the world itself', CHRIS VAN TULLEKEN, BESTSELLING AUTHOR OF ULTRA-PROCESSED PEOPLE 'Chaudhu…

lieferbar in mind. 4 Wochen

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Saabira Chaudhuri
Consumed: LONGLISTED FOR THE FT BUSINESS BOOK OF THE YEAR

LONGLISTED FOR THE FINANCIAL TIMESBUSINESS BOOK OF THE YEAR 'This book will change the way you see the world and could change the world itself' CHRIS VAN TULLEKEN, AUTHOR OF ULTRA-PROCESSED PEOPLE'Chaudhu…

lieferbar ab 23.4.2026.

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Grzegorz Chodak
The Future of E-commerce

The e-commerce industry is growing year by year, with the COVID-19 pandemic having greatly accelerated this process. In response to the massive growth, this book analyses future trends in e-commerce, focu…

lieferbar innerhalb 2-3 Wochen

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Robert B. Cialdini
Influence

The foundational and wildly popular go-to resource for influence and persuasion?a renowned international bestseller, with over 5 million copies sold?now revised adding: new research, new insights, new exa…

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Skriuwer. com
How to Make Money Online Book

"How to Make Money Online Book" provides a deep dive into the diverse opportunities available for earning income in today's digital economy. This book is an essential resource for anyone looking…

lieferbar innerhalb 2-3 Wochen

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Gerd Cosmic
KI-Power Marketing

Marketing neu denken - KI praxisnah nutzen.Künstliche Intelligenz verändert das Marketing. Dieser Ratgeber zeigt, wie kleine Teams und mittelständische Unternehmen KI nicht als Hype, sondern als handfeste…

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Daniel Cronin
Erfolgreich pitchen!

Wie du endlich gehört wirst - mit Klarheit, Selbstvertrauen und WirkungOb Gründer, Manager, Student oder introvertiertes Talent - du hast eine Idee, aber niemand hört richtig zu? Dann ist dieses Buch für …

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Alba D'Aniello, Ana Carmela Martinez Levy, Cesare Amatulli, Matteo De Angelis
Aesthetics and Sustainable Luxury Consumption

Introduction.-1. Luxury Marketing .-2. Luxury and Sustainability .-3. Luxury Aesthetics .- 4. Cases from Fashion and Tourism Industry .- 5. Towards a new model of Sustainable Luxury Consumption: Manageria…

lieferbar innerhalb 2-3 Wochen

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Fred J. DiAddezzio
The Crafty Marketer

There's marketing and there's Crafty Marketing. One is a job; the other is a professional craft. This practical guidebook will explain and show you, step-by-step:Just what is craft. How the realm of marke…

lieferbar innerhalb 2-3 Wochen

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Matthew Dixon, Rory Channer, Karen Freeman, Ted Mckenna
The Activator Advantage

A proven approach used by today's best professional service partners to win, retain, and grow client relationships.There is a growing problem in the professional services industry that is often acknowledg…

lieferbar innerhalb 1-2 Wochen

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Andreas Dolle
Sprachkosmetik im beratenden Vertrieb

Experten-Vertrieb - Klar, empathisch und überzeugendExperten-Vertrieb - Klar, empathisch und überzeugendWissen, was wirkt - Erfolgreich im beratenden Vertrieb für IT- und Technologieexperten Warum dieses …

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Kristi Dosh
The Athlete's Nil Playbook

The definitive guide for athletes to understand and earn from name, image, and likeness (NIL) rightsThe first comprehensive guide designed to help college, high school, and youth athletes navigate the nam…

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