Business Models – Bücher, CDs, LPs und mehr, Seite 8

David Meerman Scott, Brian Halligan
Marketing Lessons from the Grateful Dead

The Grateful Dead-rock legends, marketing pioneersThe Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing lis…

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Edgar Löw, Reinhard Heyd
The Audit Failures of the Wirecard Scandal

Wirecard was the largest economic scandal in the history of Germany. Following the collapse of Wirecard, numerous lawsuits, both criminal and civil by equity and debt investors, were filed not only agains…

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The Marketing Firm, Volume I

Introduction to case histories of the marketing firm.- 2. The theory of the marketing firm in the light of the imperatives of consumer- oriented management.- 3. The marketing firm and pay- per- outcome bu…

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Transformation in Health Care

This edited book discusses the new technologies and innovations on the horizon. Transformation in healthcare is often focused on technology and digitalization, but it's always a combination of technology …

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Business Success in Africa

This edited book combines academic and managerial insights on achieving business success in Sub-Saharan African markets. It offers a holistic view of business in Africa by addressing key elements of a bus…

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Annabell Schmied
Personal Training as a Business

This book offers a comprehensive and practical guide to successfully starting your own business as a personal trainer in German-speaking countries. It is aimed at prospective and existing founders who wan…

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Metaverse Innovation

The Metaverse can be defined as an immersive 3-D simulated digital environment that deploys technologies like augmented reality, virtual reality, blockchain, and artificial intelligence to imitate the rea…

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Enterprise Design, Operations, and Computing

This book constitutes the refereed proceedings of the 28th International Conference on Enterprise Design, Operations, and Computing, EDOC 2024, held in Vienna, Austria, during September 10-13, 2024.The 18…

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The Marketing Firm, Volume II

1.Introduction to case histories of the marketing firm.- 2. The theory of the marketing firm in the light of the imperatives of consumer-oriented management.- 3. The marketing firm and pay-per-outcome bus…

lieferbar innerhalb 2-3 Wochen

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Commercial Banking in Transition

The book investigates commercial banking, covering the European framework, the Anglo-Saxon systems, and the Asian area in a comparative approach in trying to answer the following questions: Which is the c…

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Christos Voudouris
Autonomic Business Transformation

This book provides the essential tools to make the transition from digital business to autonomic business. A key defining feature of the autonomic business model is the emergence of AI agents as the prima…

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Economics of Grids, Clouds, Systems, and Services

This book constitutes the refereed proceedings of the 20th International Conference on Economics of Grids, Clouds, Systems, and Services, GECON 2024, held in Rome, Italy, during September 26-27, 2024.The …

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Klemens Hauk
Prozesse mit BPMN managen und gestalten

Lernerfolg garantiert!Mit BPMN (Business Process Model and Notation) werden Prozesse modelliert und einheitlich grafisch dargestellt. Jede Tätigkeit wird direkt einer verantwortlichen Rolle oder einem Ber…

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Andre Hoffmann, Peter Vanham
The New Nature of Business

Praise for THE NEW NATURE OF BUSINESS"Hoffmann and Vanham demonstrate vividly that today's business-as-usual is not sustainable. They provide a compelling blueprint for how companies can reinvent the…

lieferbar ab 30.12.2025.

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Patrick Naef
The Technology Illusion

The rules have changed. The digital revolution has ushered in an era of unprecedented disruption, and CIOs are now the key architects of the future. This book isn't a simple instruction manual; it's a gui…

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Rodney Benson, Mattias Hessérus, Timothy Neff, Julie Sedel
How Media Ownership Matters

Does it matter who owns and funds the media? As journalists and management consultants set off in search of new business models, there's a pressing need to understand anew the economic underpinnings of jo…

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Veechi Curtis
Getting Started in Business Plans for Dummies

A quick-start guide to business successStarting and running a business is a big task, but Getting Started in Business Plans For Dummies breaks it down. This slim guide takes you from start-up to sustainab…

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Obata Hiroshi
Revenue Management Theory And Practice

This book provides a broad overview of revenue management and examines this topic from different perspectives. It is divided into three major parts. The first part deals with issues related to business mo…

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Jeremy Wang, Mariam Cheong, Günther Vossloh
LOW COST, HIGH IMPACT: The Future of Low-Cost Airlines

Asia has redistributed the skies. Where just a few decades ago only state-owned airlines dominated the airspace, today a vibrant system of hundreds of low-cost airlines, technology platforms and new forms…

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Christopher Johnson, Günther Vossloh
LOW COST, HIGH IMPACT: The Future of Low-Cost Airlines

Low-cost airlines have revolutionised aviation - but almost exclusively on short- and medium-haul routes. While Europe, the USA and Asia have long been saturated with low-cost carriers, long-haul flights …

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