"The Savannah Bananas have peeled back the game of baseball and made it fun again. ... The Bananas throw out a first banana rather than a ball. Their first-base coach dances to 'Thriller' or Britney between innings. Players run into the crowd to hand out roses. And the rules themselves are bananas: if a fan catches a foul ball it's an out; and players might go to bat on stilts or wearing a banana costume. And their fans absolutely love it. ... For the first time in this book, Jesse reveals the ideas and experiences that allowed him to reimagine America's oldest sport by creating a phenomenon that is helping fans fall in love with the game all over again"--
